A few days ago, we approached Betty Esperanza and Skateboards for Hope about sponsoring a scholarship on Atila.
We record all our sales presentations for use internally to see where we can improve. We originally had no intention of sharing this publicly.
However, we were so inspired by Betty’s story and skateboard for Hope we asked if we could share her story publicly. Enjoy :)
To learn more about Skateboards for Hope visit: https://www.skateboardsforhope.com/
To start or contribute to a scholarship visit: https://atila.ca/
Timestamps:
Skateboard for Hope’s origin story - 1:00
Betty’s immigrant upbringing - 14:25
Atila’s Presentation - 16:50
“I like supporting the underdog” and importance of skateboarding - 25:40
Betty’s questions for Atila - 29:30
How she got the idea for the Skateboards for Hope logo - 38:55
Betty’s inspirational closing words - 41:27
Related
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The Skateboards for Hope scholarship was Atila's first externally sponsored scholarship! See how we designed and promoted the Skateboards for Hope Scholarship and hear testimonials from the winner and finalists.
We are excited to share with you the winners and finalists of the Skateboards for Hope Scholarship!
The nature of Atila’s platform means that we will eventually find ourselves in positions where we have to form opinionated stances on touchy subjects. We should start learning how to handle these situations now so we get better with time ...